Why does a content editor matter?
It may not seem that way, at first. What’s the point of dropping money, on something u can do yourself? Something thats not that important? Something no one seams to pay attention to? So many other things demand you’re money so really now, who cares, anyway? its the Internet
That paragraph is one reason. You noticed it – and so will everyone else. Lazy mechanics are great for direct messages. They’re forgivable, to a degree, in personal work. In content you stand behind? In work you’re putting forth to the public? You’ll raise eyebrows…and not in the good way.
You can do your own edits. Predictably, I do my own. However, it’s laborious and time-consuming and in today’s crazy busy world, you may not have the hours. You may not have the energy. Edits sap creative power. How many times have you sat down to write something, only to spend half your time playing at wordage from yesterday’s session? Wouldn’t you rather focus on the writing?
Hiring for edits costs money. After all, editors have food to buy and rent to pay. But it’s worth it. Having professional-looking work improves optics. It fosters a positive image among readers and customers, who appreciate your attention to detail. To conciseness. Editing isn’t just typos and commas; it helps authors say what they mean to in the fewest, most effective words possible.
At the end of the day, an editor makes your life easier. They handle the tedium and free you to pursue your passions. They help your work run smoothly and excellently. They may not change your oil or replace your muffler, but they’re not so different from your car’s mechanic. They improve your quality of life.